A modern interpretation of vintage Southwestern style.
Joanne Douglas launched her collection in 2014. Shoofly 505 represents her modern interpretation of vintage Southwestern style. The work synthesizes her lifelong interest in design, her fascination with sterling silver, vintage style, and attention to fine detail. Her vision with Shoofly 505 is to create one of kind and unique rings, cuffs, necklaces, and earrings. The line will appeal to a variety of women, with the goal of creating jewelry that can transition well and be wardrobe staples, like a favorite pair of jeans or a trusted worn leather handbag.